Agility in customer service processes is essential.

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Currently, the rush of the world demands that communications become increasingly faster. In this sense, chatbots have revolutionized the way large companies deal with their audiences. And much more than that, they have solved customer problems in a much more practical way. But, what can chatbots help you with when it comes to customer service?


Firstly, it is necessary to erase from our memory what we understand about chatbots and the way in which customer service was provided. Technology has revolutionized and currently there are means of communicating with consumers that come very close to human treatment.

One of the current tools that has helped companies Phone Number List with customer service and also with sales logistics is the new chatbot using Facebook Messenger . The system has been operational since December 2016.


The new functionality allows you to optimize communication so that machines interact with humans in the best possible way. Whether answering a question about a product, offering a catalog of options or even completing a customer's order.


Due to the agility in processes, some brands have already adopted the system in their routine. Names like:

Pizza Hut, food company
Sephora, in the makeup sector
Uber, in the transport sector
EBay, shopping site focused on e-commerce
American Express, which sells airline tickets.
The importance of customer service

Achieving greater rapprochement between company and consumer is essential for customer loyalty. Stimulating communication between the two channels is essential to create a bond between the company and the public. One of the ways to resolve this situation is by investing in chatbots.


According to research carried out by Harvard Business Review, when it comes to customer service, the effect it has on the company's image is enormous. The results showed that 65% of people who contacted the customer service department of various companies reported something negative about the service.

E-book: 10 UX practices for your chatbot
In other words, having a department to take care of these demands is essential. Chatbot assistance for customer service can help a lot, but it must be done well and always based on speed, agility and problem solving.

Treating the customer in the right way can greatly represent the way they will relate to the company. With the spread of social media, associating this contact with these channels becomes essential for an organization's action strategy.

How does using chatbots in customer service increase sales?

Para comércios e varejistas que possuem um alto fluxo de interações, investir nessa tecnologia pode ser essencial. Com o atendimento ao cliente  automatizado utilizando um chatbot, resolver pequenos problemas e desafogar as demandas por atendimento pessoal ocorre de forma prática e rápida.




O chatbot destinado ao setor comercial tem uma atuação que pode ser explorada de maneira muito ampla na área. Desde transmitir informações de produtos,  processar vendas simples diretamente, deixando a cargo dos humanos as interações mais complexas, agilizar o atendimento até proporcionar maior liberdade de escolha para o cliente.

Essa tecnologia voltada para o atendimento ao cliente é vista como uma das inúmeras abas disponíveis no setor de soluções usando de Inteligência Artificial. Com seu funcionamento a tecnologia pode solucionar cerca de 95% das demandas em operações via telefone ou chat, seja no próprio site das empresas ou redes sociais.

Isso reduz o tempo de atendimento em 5 vezes. Além do custo operacional cair para 34% do total com a utilização do mecanismo. Conquistar um cliente novo é, em média, 5 vezes mais caro do que manter um consumidor antigo, e o chatbot irá te ajudar na fidelização.


All this modernity used in service eliminates queues offering faster contact, eliminating customer pain in a much more practical way. As it is a technology in constant innovation, Artificial Intelligence will also bring countless other ways to increase companies' profitability. However, many of them are within reach and large companies are already benefiting from these possibilities.


Data like these only demonstrate how competitive the market is in relation to innovations. One of the ways to stay included and in contention is to keep up with the latest news and be constantly changing. Always seeking the customer's well-being is a differentiator that makes your organization more profitable.