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These are the most trending topics of artificial intelligence applied to marketing: Computer vision Better Data Analytics analysis Conversational chatbots Digital adv Domination of the voice Content creation New markets and simplification Personalized user experience Intelligent search algorithms Greater customer knowledge: an ethical issue Computer vision Artificial vision (or computer vision) aims to replicate human sight starting from two-dimensional images , to finally reach hyper-realistic and three-dimensional figures. This process has decades of attempts, experiments and tangible results behind it.

Today, with the improvement of technologies related to artificial intelligence, it seems to be able to take on a leading role in the world of marketing too. Our computers will no longer be mere archives of images, more or less powerful, but will be able to begin to make sense of the people and things present in seo expater bangladesh ltd the representations . As? Classifying and tagging shots, personalizing them. This will make it easier to select images from an SEO perspective . A very powerful element. Natural language processing (NLG) This process involves the ability to transform data and information into conversations with users. Trying to simplify, imagine using your Google Analytics account to analyze reports relating to your business.



With the help of AI, the simple numerical re-presentation of the data will take a conversational form , whereby the increase or decrease of a parameter, such as the bounce rate, will be proposed in this way: "The bounce rate is decreased on some landing pages.” Or again, “new users returned to your site in September”. This is a huge analytical simplification. Such an approach allows an effective saving of time for the analyst and at the same time , incredibly, ends up establishing a more human relationship with your web analytics service. To certify this epochal transition from data to explanatory phrases, there are numerous services that help the marketer facilitate the analysis of parameters.